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Some Things Never Change
So, this happened A few decades ago, an agency I was a part of had a contract with a bold-face-name developer. We were hired to brand a certain property and create all of the support materials and media for that property. The project was a huge success and very well received. When it came time to be paid for the contracted work, our bold-face-name developer said that he would pay half and if we didn’t like it, we should sue, and good luck with that because he had a legal team

WILLIAM A SLOAN
Nov 6, 20251 min read


Stop! In the Name of Love
Before you break my heart. Think it o-o-ver. Once upon a time, not too long ago, there was a group, a magical group possessed of special powers, that joined disparate cultural groups together through the strength of their combined vision and talent and fortitude and empathy...yes empathy...that word we’re not supposed to speak anymore... They were called the Supremes. And they were. And they had presence and power in their presence, and we all knew that they were special, t

WILLIAM A SLOAN
Oct 30, 20252 min read


Big,Loud and Shiny
There’s a general understanding in all creative fields that if everything is big, nothing’s big. Similarly, if everything is loud, nothing’s loud and if everything is shiny, nothing is shiny. So, here we are, not even a full year into the big, loud, shiny administration and it’s been decided for all of us that what we all want, what we all need, what we’ve all been craving is a ballroom. A big, loud, shiny ballroom. A Versailles-like ballroom but bigger. A gold-plated, rea

WILLIAM A SLOAN
Oct 24, 20251 min read


Coloring Outside the Lines
I am he as you are he, as you are me and we are all together. It’s a perfect evening. I’m sitting on our balcony, looking across the bay to the Gulf of Mexico. I’m sipping a perfect martini made with Vodka from France and Scotch from Scotland, garnished with Olives from Spain that are stuffed with Blue Cheese from Denmark, all contained in a beautiful, pewter-stemmed Martini Glass handcrafted in Italy. Down below, at the Tiki bar on the Bay, a quartet is playing bossa nova

WILLIAM A SLOAN
Oct 18, 20252 min read


Sky. Water. Land.
It’s all in how you look at it. When the world seems to be getting uglier by the minute, I think it’s important to find the beauty. ...

WILLIAM A SLOAN
Oct 11, 20251 min read


They Kissed
with meaning. Both in early middle age, she, walking ahead with a dog on a leash, a happy dog on a leash, and he, a few steps back,...

WILLIAM A SLOAN
Oct 6, 20251 min read


Quietly Beautiful
Beautifully quiet. We went away, we escaped from the exhaustion of moving, from the unpacking of endless boxes, from our non-stop life of...

WILLIAM A SLOAN
Sep 27, 20251 min read


Crepuscular is a Word I’d Never Heard
I read it in a book last week and I had to stop and look it up. It means resembling twilight (before sunrise or after sunset) or active...

WILLIAM A SLOAN
Sep 19, 20251 min read


Three Months Later
I took a kind of mental break. Mental, physical and psychological, to be honest. In a world like our current one, where every day’s news...

WILLIAM A SLOAN
Sep 13, 20252 min read


Ancestry Dot Who Knew?
Who are your people? Apparently I’m partly Swedish. Not a total surprise. I’m tall, after all, and was blond once upon a time. The...

WILLIAM A SLOAN
Jun 19, 20251 min read


Before the Parade Passes By
and I’m just trying to cross the street So, apparently there’s a parade today. A big parade. An expensive parade. A parade that will...

WILLIAM A SLOAN
Jun 14, 20251 min read


Sing Out, Louise!
How is that even possible? There’s something about seeing talent, real talent, expressed and shared, nakedly, rawly, generously in...

WILLIAM A SLOAN
Jun 7, 20251 min read


Enough
Last week, somebody asked me,”If someone gave you $10,000,000, what would you do with it?” I’m not a financially wealthy man, not even...

WILLIAM A SLOAN
May 30, 20252 min read


Stress. Free.
I’m sitting on the second floor balcony. It’s one of those big deep summer porches, at our niece’s and nephew’s getaway house on Tybee...

WILLIAM A SLOAN
May 23, 20251 min read


They’re All Smiling in the Photograph on the Wall
Many families have a few of these, I’m guessing. Ours were often at the beach and in black and white with crinkled edges, because this...

WILLIAM A SLOAN
May 15, 20251 min read


A Siege of Cranes
A flock of cranes is called a siege. Cranes are beautiful, legendary, ancient birds that represent good fortune, longevity, peace and...

WILLIAM A SLOAN
May 8, 20251 min read


Updates Available
This morning my phone let me know I have 23 app updates available. 23. Let that sink in. In what other industry can you sell a product to...

WILLIAM A SLOAN
May 1, 20252 min read


Snap. Crackle. Pop!
So, here’s another thing they don’t tell you. You’re younger than Springtime and old as the hills and at some point, when you least...

WILLIAM A SLOAN
Apr 25, 20251 min read


“I Think You’re Rotten.” “I Think You’re Swell.”
There comes a time in everyone’s life, I’m guessing, when your points of reference start to resemble Barbara Stanwyck more than Aimee...

WILLIAM A SLOAN
Apr 17, 20252 min read


You Are the Brush
It was a beautiful brush, as brushes go. About 9 inches long, with a smooth rock maple handle, shining stainless steel ferrule and...

WILLIAM A SLOAN
Apr 9, 20252 min read
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